Challenge
Employee engagement in one of the largest music and entertainment companies in the world was dangerously low following a series of mergers and demergers.
Compared to similar organisations, this company had fared relatively well during the economic recession. Their challenge was to improve employee motivation and energy to maintain growth as the market conditions started to improve.
Solution
The Mind Gym offered a series of 20 sessions, allowing individuals to take ownership for their personal development and choose their own unique journey. The sessions were themed around creativity, communication and personal development. For managers, there was an added focus on performance management, team development and motivating others.
Results
Participant self ratings of the relevance and application of their newly acquired skills were used to calculate an ROI of 580%. By 2009, the organisation’s operating income had risen to $150m, and it had successfully ridden the economic storm.
Comments from participants
“Very interactive and engaging and would definitely attend more”
“I like the style and format as well as the presenters – there’s no chance of the mind wandering!”
“Just the right length, the handouts are well designed in that you can refer back to them and actually remember what the trainer was on about.”
“I think the reason they work so well is that they are really relaxed and get you working as a team with your colleagues.”
“I think the creative courses should be compulsory for Finance”