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A well-told tale can win over the most stubborn hearts and heads. Unleash your inner Aesop.

You’ve tried rational persuasion and been rebuffed. You’re not in a position to force your way, so how do you get your point across to someone who thinks they know best?

When they’re delivered well, stories are an effective way to influence others and build credibility. They can be a powerful catalyst for change. But all too often we don’t know which story to tell, where to start, or even where to stop.

This Live action is a chance to practise delivering compelling stories to win over hearts and minds.

Example scenarios

Those at the top of the organisation think one thing, but you know the reality is another tale altogether. What stories can you tell to show the boss that they’re out of touch, and things need to change?

As head of marketing, your task is to present a new concept to a disillusioned sales force against the backdrop of economic doom and gloom. How can you get them excited and on board, instead of dismissing it as yet another flaky campaign?

Bad press means senior management want to react quickly. You know their solution is like putting plaster on a wound and will only make matters worse in the long run. How can you convince them to wait a while for a more effective solution?