Show me the value

Workout stats

This is a summary of what participant have said about this workout over the last 12 months.

  • I felt actively involved in the workout95%
  • The content was relevant to me92%
  • I will use what I have learnt86%
  • I'd recommend this workout to others80%

Participant reviews

Rating 5 stars
"Absolutely fantastic. I look forward to using it on my job!"
Rating 4 stars
"I found this section very useful, and I'll use it to elicit feedback from my clients and to better understand and meet their requirements"

“You’re too expensive.”

“We’re cutting your budget.”

“I haven’t got time to speak to you”

When everyone’s cutting back and saying no, how can we show our internal and external customers that we’re worth it?

The answer? Demonstrate value.

This workout provides techniques to uncover, create and communicate value. Discover how your offer matches up to what your customer (or colleague) really values, and learn how to convey this value in the most compelling way.

At the end of this workout you will have:

  • Understood what value really means.
  • Learnt how to uncover value by comparing your offer with what the customer really wants.
  • Practised creating more value by reframing or refocusing.
  • Discovered how to demonstrate real results that will close the deal.
  • Explored ways to convey value using cold, hard figures